Reader Profile

I have created a visual reader profile which shows what my target audience would be interested in and the kind of objects they like.

Reader Profile; Publishers

NME publishers use reader profiles to create an average of what their readers are interested in. This allows them to create a magazine which readers shall be interested in and will want to buy monthly. The publishers can then create a magazine which fits the need of the target audience. Asking the target audience who they want to see on the front cover of the magazine will attract them into buying it as the main article is usually about the figure on the front.

My Reader Profile

From the research I have completed on other magazines with similar genre to magazine I am interested in publishing, I have created a reader profile that will describe the average reader of my magazine.

Magazine Publishers; Rhinegold Publishing

Rhinegold publish classic music, education and performing art magazines for the UK. The magazines include specialist magazines; music jobs available; online music search engine; music and performing arts directory; music and education supplements; teaching materials and schemes of work; free downloadable guides; digital magazines and apps.

Magazine Publishers; Independent Press Standards Organisation

The Press Complaints Commission (PCC) closed down on the 8^th September and changed its name to the Independent Press Standards Organisation (IPSO). The IPSO is the new independent regulator for the newspaper and magazine industry in the UK.

The Code of Practice
The section titles of the code of practice on which judgements are made are as follows:
1.Accuracy
2.Opportunity to reply
3.Privacy
4.Harassment
5.Intrusion into grief or shock
6.Children
7.Children in sex cases
8.Hospitals
9.Reporting of crime
10.Misrepresentation
11.Victims of sexual assault
12.Discrimination
13.Financial journalism
14.Confidential sources
15.Witness payments in criminal trials
16.Payment to criminals

 

 

Magazine Publishers; Bauer Media

Produces portfolios of magazines, digital products, radio and TV stations globally. In the music industry it helps publish radio brands such as KISS FM, Magic and Absolute Radio and magazine companies such as Q and Kerrang! For the TV, they provide 4Music, The Box, Heat, Kerrang!, Kiss, Magic, Smash His. Not only does it publish a wide range of music magazines, but it also includes women weekly magazines such as; Bella, Take a Break, that’s life!, TVChoice and Total TVGuide.

 

NME Reader Profile

I have research a reader profile for NME.

Naomi Wolf

Naomi Wolf wrote 'The Beauty Myth' about the way magazines portray men and women on the front of magazines. I done some further research about the topic.

Uses and Gratifications; Bulmler and Katz

I created a mindmap from the information I found on Bulmler and Katz theory which explains the elements within the theory and what effect it has on the reader.

Majorie Ferguson

Marjorie Ferguson identifies the facial expression of models on the front cover of British Magazines. From her research she categorised her information into four points. Super Smiler


Chocolate Box


Invitational


Romantic or sexual

Magazine Pitch

In conclusion of the research i have carried out, i am going to compose a magazine in relation to NME as it attracts and appeals to those with an interest in alternative music. My front cover shall include a modern artist or band such as imagine dragons or one republic as it appeals to the age range in which i am addressing. As there are not many music magazine that only appeal to females i am going to create a magazine based upon features in NME but with more feminine comparisons. My primary target audience shall be females aged 15 to 18 which has been concluded from the questionnaires that i carried out. My secondary audience shall be the female population in general as there are is a wide age range of people who are interested in different music genres. The occupation of the readers will most likely be students, so including content such as the latest fashion trends, upcoming gigs, the latest charts and new technology, this will attract them into buying the magazine. Music artists that are in the alternative chart shall be included due to the reader enjoying that style of music. Quirky and unique fashion items shall be included and events in the area shall be listed.